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Axioprax Lab

Lead Research & CRM Sync

An n8n automation that captures inbound leads, runs AI research on each contact, enriches the record with firmographic data, and syncs structured output to HubSpot — no manual work involved.

Problem

Inbound leads sat in a form until someone copied them into HubSpot and googled the company by hand.

What we built

A webhook-triggered n8n flow that researches each contact, scores fit, and writes a structured HubSpot record.

How it works

  1. 01Form or webhook fires
  2. 02AI research and enrichment
  3. 03Lead scored and categorized
  4. 04CRM record created or updated
  5. 05Follow-up draft prepared

Tech

n8nOpenAIHubSpotWebhooks

Result

Lab pattern we now run on our own Start a Project form — same hour, researched contact.